Stock Name:PROYA

Stock Code:603605

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Introduction to PROYA

PROYA Cosmetics Co., Ltd. (603605.SH), specialized in the R&D, production, and sales of cosmetics, is commited to building an industry platform for new Chinese cosmetics brands. The company owns various brands such as PROYA, TIMAGE, Off&Relax, HAPSODE, CORRECTORS, INSBAHA, Awaken Seeds, UZERO, and ANYA, covering a wide range of beauty product areas such as popular exquisite skincare, make-up, body & hair, and high-efficacy skincare.

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With an appreciation for what we have and a drive for excellence, we are devoted to bringing Chinese cosmetics brands to the international spotlight. PROYA, a native of China, has a grand vision for the world.

——Chairman of PROYA :

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We develop The company by thinking from the users' point of view, by constantly understanding the users' needs, and by effectively addressing the consumers' pain points. Throughout the whole lifecycle from R&D to production, we keep doing the hard but right things - creating products that are truly useful for customers."

——Co-Founder and Board Advisor of PROYA :

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Our Culture

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Our History

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PROYA brand was launched on the market.

Transitioned from OEM to independent R&D, production, and sales.

The first franchise store Proya Cosmetics Center was opened.

PROYA brand established market position as an expert in skin hydrating products.

PROYA announced its first brand ambassador.

Proya Cosmetics established its own R&D center the Scientific Skincare Laboratory in China.

ANYA was launched.


Huzhou production base became operational.

Launched UZERO.

Proya Cosmetics participated in China Beauty Expo with its brand family for the first time.

Proya Cosmetics was selected as a national high-tech enterprise.

Zhejiang Meiligu Electronic Commerce Co. Ltd. was established.

Proya R&D and Innovation Center was put into operation.

Proya Cosmetics was selected as a Global Growth Company by Summer Davos.

Proya Cosmetics was awarded by the United Nations for its contribution to UN Women and HeForShe Movement.

HAPSODE was launched. 

Proya Cosmetics was listed on the main board of  Shanghai Stock Exchange as A-share (603605.SH)

PROYA Group Headquarters Building was put into operation.


Awarded Zhejiang Postdoctoral Research Workstation.

Established the International Technology Alliance.

Started the “Hero product” strategy.

Launched TIMAGE.

Proya Cosmetics established the International Scientific Research Institute and launched Off&Relax,
CORRECTORS and INSBAHA.

Proya Cosmetics published the first sustainability strategic plan.

Proya Cosmetics ranked No.1 among Chinese beauty companies in annual revenue for the first time.
Hangzhou Longwu R&D Center, Shanghai R&D Center, Smart Logistics Center were put into operation.

Proya Europe Innovation Center established in Paris,Awaken Seeds brand was launched on the market.

Proya Cosmetics became the first Chinese beauty brand to surpass RMB 10 billion in annual revenue.

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2004

2005

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2007

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2011

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2015

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2024

Our Development Strategies

 Maintaining a long-term perspective and building on the 6*N strategy, strengthening core capabilities and expanding the brand matrix. 

"6" refers to new consumption, new marketing, new organization, new mechanism, new technology and new intelligent manufacturing.
"N"refers to creating N brands.

6*N Tactic

Product ingredient disclosure
The time of product ingredient disclosure lags behind the requirement. If an inconsistency exists, please refer to the registration information at the National Medical Products Administration. Here's the links to see the detailed product registration information:
China Specialty Cosmetics Registration Information
China General Cosmetics Recordation Information